As the number of travellers choosing to embrace the Internet and book trips digitally continue to rise, the old-school method of speaking on the phone or dropping into a travel agency seems more out-dated than ever.

Just look at the success of some of the major travel websites such as Expedia and Booking.com who cater completely to the online crowd – it's enough to make you wonder how your travel business could hope to compete.

This is why investing in a bookable website is such a great idea. You are offering customers the means to book the way they want to – helping you keep up with the competition. Here are a few more top reasons why you should consider a bookable travel website:

1. You'll enjoy 24/7 access to data

As the number of travellers choosing to embrace the Internet and book trips digitally continue to rise, the old-school method of speaking on the phone or dropping into a travel agency seems more out-dated than ever. Just look at the success of some of the major travel websites such as Expedia and Booking.com who cater completely to the online crowd – it's enough to make you wonder how your travel business could hope to compete.

2. Develop and expand your business

A well-designed bookable website that pays careful attention to search engine and mobile optimisation can drive more traffic to your website and entice more customers to make the jump from browsers to buyers. Making the booking process as seamless and easy as possible will attract and convert more customers, offering an excellent return on investment and playing a key role in any expansion goals you might have for your business.

3. Take advantage of more price flexibility

One of the biggest advantages an online travel agency offers is that they can negotiate the best fares with certain airlines and offer the lowest prices to their customers. And people love saving money. If you show your customers you can offer them the most bang for their buck, you can expect increased customer loyalty as well as referrals.

If we've piqued your interest in the concept of the bookable website but you'd like to find out more, contact us at Digital Trip and we'll explain exactly how we can help your travel business develop.